Solutions
Helping you make the right decision.
Our solutions are tailored to assist brands, creatives, and entrepreneurs understand how to advertise and sell their products and services:
Brand Strategy + Social Media Management
At Latus Creative Co., we believe that a strong brand is the foundation of any successful business. Our Brand Strategy services are designed to help you define and articulate your brand’s unique identity, ensuring it resonates with your target audience and stands out in the market. Our comprehensive approach includes:
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Market Research: Understanding your competition and market landscape is crucial. We conduct thorough market research to identify opportunities and threats, ensuring your brand is strategically positioned.
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Brand Messaging: Developing consistent and impactful messaging, including taglines, slogans, and brand stories that communicate your brand’s essence.
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Visual Identity: Establishing a cohesive visual identity that includes logo design, color palettes, typography, and other brand elements, ensuring all touchpoints are visually aligned.
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Social Media Management and Advertising: Implementing targeted social media advertising campaigns to boost visibility, drive traffic, and generate leads. We optimize ads for performance and ensure they reach the right audience.
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Market Research: Understanding your competition and market landscape is crucial. We conduct thorough market research to identify opportunities and threats, ensuring your brand is strategically positioned.
-
Brand Messaging: Developing consistent and impactful messaging, including taglines, slogans, and brand stories that communicate your brand’s essence.
-
Visual Identity: Establishing a cohesive visual identity that includes logo design, color palettes, typography, and other brand elements, ensuring all touchpoints are visually aligned.
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Social Media Management and Advertising: Implementing targeted social media advertising campaigns to boost visibility, drive traffic, and generate leads. We optimize ads for performance and ensure they reach the right audience.
Web/UX & Graphic Design
Website design and visual appeal are critical in today’s digital landscape. Our UX and Graphic Design services are tailored to create intuitive, engaging, and aesthetically pleasing sites and designs that elevate your brand and delight your users. Our offerings include:
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Website Design: Designing responsive, user-friendly websites that look great on all devices. We combine form and function to create websites that are not only beautiful but also optimized for performance and conversion.
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User Experience (UX) Research and Design : Our process involves user research, wire-framing, prototyping, and user testing to ensure your website is easy to navigate and meets user needs.
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Graphic Design: From logos, marketing materials, and social media graphics, our team creates stunning visuals that capture attention and convey your brand message effectively.
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Brand Collateral: Designing cohesive brand materials such as business cards, brochures, banners, and more, ensuring a consistent brand image across all platforms.
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Website Design: Designing responsive, user-friendly websites that look great on all devices. We combine form and function to create websites that are not only beautiful but also optimized for performance and conversion.
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User Experience (UX) Research and Design : Our process involves user research, wire-framing, prototyping, and user testing to ensure your website is easy to navigate and meets user needs.
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Graphic Design: From logos, marketing materials, and social media graphics, our team creates stunning visuals that capture attention and convey your brand message effectively.
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Brand Collateral: Designing cohesive brand materials such as business cards, brochures, banners, and more, ensuring a consistent brand image across all platforms.
Content Creation & Storytelling
High-quality content creation is essential for capturing attention and conveying your story.
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Photography: Our team of skilled photographers specializes in creating captivating images that reflect your brand’s identity. Whether it’s product photography, lifestyle shoots, corporate headshots, or event coverage, we ensure each photo is meticulously crafted to convey the desired message and aesthetic.
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Creative Direction: We work closely with you to understand your vision and goals, providing creative direction that aligns with your brand’s message and target audience. Our expertise ensures that every visual element, from lighting and composition to style and tone, is thoughtfully executed.
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Post-Production: Our post-production services include photo/video editing, color grading, sound design, and special effects, ensuring your photos and videos are polished and professional. We pay attention to every detail to deliver final products that exceed your expectations.
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Photography: Our team of skilled photographers specializes in creating captivating images that reflect your brand’s identity. Whether it’s product photography, lifestyle shoots, corporate headshots, or event coverage, we ensure each photo is meticulously crafted to convey the desired message and aesthetic.
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Creative Direction: We work closely with you to understand your vision and goals, providing creative direction that aligns with your brand’s message and target audience. Our expertise ensures that every visual element, from lighting and composition to style and tone, is thoughtfully executed.
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Post-Production: Our post-production services include photo/video editing, color grading, sound design, and special effects, ensuring your photos and videos are polished and professional. We pay attention to every detail to deliver final products that exceed your expectations.
SYNC Project
SYNC stands for Supporting Young & New Creatives. Our platform bridges the gap between talented individuals and businesses seeking to give and get creative expertise. See condensed project offerings below:
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Job Listings: Access to exclusive job opportunities tailored for creatives, including full-time, part-time, freelance, and project-based positions.
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Networking Opportunities: Connect with potential clients, collaborators, and industry professionals through our platform and networking events.
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Featured Profiles and Resume's: Increase visibility with featured profile options that highlight your work to potential clients.
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Mentorship + Support: Access a supportive community of creatives and industry experts for advice, collaboration, and inspiration.
During the Christmas season, our team lead worked on the "Countdown to Christmas" advertisement buying and planning strategy. This included securing optimal ad placements across various platforms, including TV, online, and social media, to ensure high visibility and engagement.
Client: Hallmark
Agency: MediaHub
Client: Hallmark
Client Examples
Agency: MediaHub
While working on the Media Planning and Strategy team @ MediaHub, our team lead planned and organized TV advertisements for the USFL's Fall programming.
The members of our team are well versed with the elements of sports marketing, including social strategy, TV day-parting, and advertisement planning. Additionally, we have worked on Out-Of-Home marketing for similar sport agencies and organizations.
Client: Hallmark
Agency: MediaHub
Client: USFL (United States Football League
Client Examples
Agency: MediaHub
During our team lead's time with the agency, we worked alongside the B.E.T. planning and local investments team to plan data management strategies and photography.
Our team's passion is centered around working on lines of business that is centered around BIPOC/Indigenous populations. Our dedication to justice, diversity, equity, and inclusion is very indicative in our day-to-day work.
Client: Hallmark
Agency: MediaHub
Client: BET
(Black Entertainment Television)
Client Examples
Agency: MediaHub
